Apruva Parikh is presently heading the pharma vertical of Medulla Communications Pvt. Ltd., a medical communication agency aiming to provide innovative, original and credible content and communication to pharmaceutical and FMCG healthcare clients.
Digital Vidya: What interested you in learning Digital Marketing?
Apurva: With the objective of understanding various digital and social platforms and aim to apply them to the pharmaceutical industry, I enrolled myself in the Certified Digital Marketing Master (CDMM) Course.
Digital Vidya: Which course are you participating in at Digital Vidya?
Apurva: Certified Digital Marketing Master (CDMM) Course
Digital Vidya: Why did you choose Digital Vidya’s course?
Apurva: Didn’t knew of anybody else at that time
Digital Vidya: Please share top 3-5 takeaways from the course you are participating in at Digital Vidya.
Apurva:
- The importance of content in every platform.
- Planning and objective setting before every campaign.
- Links / Information about lot of resources.
- Connects with people specializing in various areas in digital marketing.
Digital Vidya: Please share your experience in learning through an instructor-led, online format.
Apurva:
Awesome experience. I would have attended few earlier, but this 6-month journey was life changing.
Digital Vidya: What do you like most about Digital Vidya’s training program?
Apurva:
- Simple and crisp content
- Presenters
- Way of teaching, i.e hands – on training and assignments did help.
Digital Vidya: Do you suggest any changes to Digital Vidya, so that the value of its courses can be enhanced further?
Apurva: No, not really. Only 1 thing I thought and that is SEO sessions were too lecture heavy and less practical.